Wednesday, March 18, 2015

SSD MODEL IS NO LONGER SUSTAINABLE - Part I

SSD MODEL IS NO LONGER SUSTAINABLE:

The SSD model is no longer sustainable.
Point no. 1:
Traditionally a SSD in this field was known as Air-conditioning and Refrigeration workshop.
SSD’s used to get revenue from repairing of refrigerators, replacing compressors in them, gas
Charging, tinkering and painting. People and small shops used to buy second-hand refrigerators.
The present-day refrigerators are very good and there is no-need of service or repair to these
and also no-body wants a second-hand refrigerator!!

RESULT: Revenue lost.

Point no.2:
Air-conditioners were of the window unit type with reciprocating compressors. New units came
With one year guarantee. Providing a stand-by unit was easy as all the units of different capacities
Were of the same dimensions. Repairing of compressors (i.e. cutting open, rewinding the coils, resealing) was done by skilled technicians. This resulted in a lot of repair jobs for the company and there was a revenue stream.  Today we have only rotary high efficiency compressors which seldom fail and these are offered with a five year warranty. No repair jobs (except those under guarantee/ AMC) are available to the SSD.

RESULT: Revenue lost.

                                                                                                      To be continued….

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