Wednesday, June 15, 2016

Booking clerk vs sales executive.

In earlier days, before the advent of computers, if one wanted to travel by train, a visit to the
railway station was to be made. There used to be booking counters with booking clerks.
You know where you want to go, on which date you wish to travel and by which train and class.
The clerks job was just to make an entry in the relevant date and train chart manually and hand
you over the ticket after collecting the money.

These days with people enjoying holiday travel with family, thanks to disposable income and what not....  One would consult a travel executive or adviser to plan the trip. Where will one go? Singapore or Thailand or Malaysia? Which is the best time? Which airline is the cheapest? How many days? There are so many questions to be addressed...

The air-conditioner sales executive likewise has to get answers from the client for a number of questions. What is the area of the room? Where is it located? If an apartment, in which floor?
What would be the ideal place to locate the outdoor unit? What is the distance between the indoor and outdoor? Which star rating is ideal? What is the voltage in the area and what should be the regulation of the voltage stabilizer?

One can give a quote only after knowing the answers for these questions. Unfortunately today guys just from school or college are designated as sales executives. They should be given proper training over a period of time to enable them to be a sales executive graduating from the booking clerk status.

Machines are sold without educating the customer on the parameters to be looked into and helping him/her make the ideal choice!!

No comments:

Post a Comment